Vehicle Graphics

Vehicle Graphics includes everything from decals to signs to wraps to road indicators. Also commonly referred to as "driving billboards," vehicle graphics assist a business's branding, build a business's brand, and even can increase a business's overall fleet mileage. In fact, a recent study by the Massachusetts Institute of Technology showed that more than 30% of consumers repeatedly check a business's website to determine if the business has a car graphics section.

Vehicle graphics are extremely cost effective, especially for small fleets. While large fleets may utilize full-service vehicle graphics companies to provide their customers with an unlimited number of vehicle wraps and designs, smaller fleets can save money by doing their own graphics work. A business can purchase high-quality vinyl letters and vinyl decals in a variety of sizes, colors, and formats from their local hardware store or office supply store. In addition to standard lettering and decal designs, a business can choose from a bumper sticker, vinyl graphics, window clings, magnet signs, car stickers, license plate frames, and much more. Because most of these items are not expensive, it is possible for a small fleet of trucks to add different graphic designs and decals to their vehicles without laying out a huge budget.

Although professional vehicle graphics can be costly, smaller fleets can still get a lot of bang for their buck by using free, easy to use online software. Software like Nunex Graphics produces a great looking sign and graphic package for any size of fleet. Using easily downloaded templates, fleet managers can create professional-looking signage in minutes. The software allows them to personalize their fleet vehicles with company logos and custom graphics, saving time and money on printing costs.

Besides using inexpensive, ready to use software, fleet managers can save even more money by adding their own touch to their custom vehicle graphics. Since a company can purchase perforated window film in rolls similar to paper decals, there is no need to buy extra rolls once the initial order has been filled. Vehicle decals can also be perforated in place of paper, but vinyl graphics take up even less space since the vinyl decal can simply be rolled up. When ordering perforated window film, make sure that you request extra pieces to be produced if you intend to apply a graphic on more than one vehicle. This way, if your decal design needs to be altered due to space constraints, you will have plenty of options available to make it work.

Many companies are now offering customized floor graphics, especially those who have an aggressive advertising campaign or highly-visible vehicle graphics. Custom floor graphics allow fleet managers to print catchy phrases, attractive images, and even humorous slogans on any type of floor surface. For example, a fleet manager may order humorous decals of the State of Alaska on the sides of trucks, or a photograph of an alligator snapping a chain off the side of a truck. Stair railing decals and vehicle wrap are becoming quite popular as well, with images such as fire trucks, police cars, airplanes, and more.

There are two types of vehicle graphics - vinyl decals and wraps. Vinyl decals are applied directly to the vehicle and do not require cutting. They are very easy to apply because everything is contained within the sticker. While they are cheaper than custom graphics, they are nowhere near the quality of custom stickers.

The final type of new vehicle graphics are full vehicle wraps. Like their vinyl counterparts, full vehicle wraps are designed to be applied over any type of surface. They are much more durable and will often be covered by a protective coat to keep them from fading or melting. Unlike vinyl decals and wrap films, full vehicle graphics and vehicle wrap films actually help to improve the overall appearance of the vehicle.

Vehicle graphics and vehicle wrap films can dramatically increase a car or truck's resale value, but it is important to consider the cost and time required to install them. Many people mistakenly think that if their resale value is increased, their time has been saved. In fact, a lot of time and money must go into finding, installing, and maintaining vehicle graphics and wraps before you begin to see real increases in your sales. If you do decide to install new decals or wraps for your fleet, be sure to take the time to find a professional company that can help you install them quickly and efficiently, without taking too much time or leaving your existing vehicles looking out of place.